spirit of freedom. Sarmat brandbook


Sarmat is a trade mark that is well-known to all beer fans. In 2009 the updating of the beer was held, starting from the receipt of the beer and finishing with visual image of the brand.

The description of the company and rules of the corporate style use are collected in the brandbook.

The main accent in the guide is made on the description of the key principles of the brand corporate style use and possible nuances of its execution.

Besides, brandbook contains examples of advertising materials and advice on creation of various actions which in the best way transfer the brand essence.


Brandbook pages

Creative team:

Art Director: Vitaly Kozlov
Copywriter: Evgeniya Dzyubenko

© 1995-2017